How Often Are REALTORS® Using AI—and Is It Working?

A REALTOR® opens an AI tool to write a listing description. Then she uses it to shorten an email, prepare social media posts, summarize market data, and organize questions for a buyer consultation. Did she use AI once that day—or five times?

That simple question explains why there is no single reliable industry number for “AI uses per month.” Surveys usually measure whether agents use AI daily, weekly or occasionally, not how many prompts they enter. Still, the newest research gives us a much clearer picture of how deeply AI has entered the real estate workday—and whether it is producing results.

The [National Association of REALTORS®’ 2025 Technology Survey](https://www.nar.realtor/press-releases/realtors-embrace-ai-digital-tools-to-enhance-client-service-nar-survey-finds) found that 20% of agents who are REALTORS® used AI tools daily, 22% used them weekly and 27% used them a few times a month. Another 32% had not used AI in their business.

In practical terms, a daily user may turn to AI on 20 or more working days in a typical month, while a weekly user may use it around four times. Those are reasonable estimates, not numbers reported by NAR, because one session may include several separate tasks.

A [February 2026 survey by Realtors Property Resource®](https://blog.narrpr.com/wp-content/uploads/2026/02/82-of-Real-Estate-Agents-Use-AI-The-Real-Gap-Is-Confidence.pdf), a wholly owned subsidiary of NAR, indicates even heavier use among its sample of 225 real estate professionals. It found that 82% currently use AI, and 68% use it daily or several times a week.

The difference between the NAR and RPR findings should not be treated as a contradiction. The surveys involved different samples, wording and timing. Together, however, they point in the same direction: AI is moving from occasional experimentation into regular work routines.

But frequency is not the result that matters most.

In NAR’s survey, 17% said AI had a significantly positive impact on their business and 33% reported a moderately positive impact. Combined, half of respondents reported a positive effect. At the same time, 46% said AI had produced no noticeable impact.

That is an important warning. Using AI is not the same as benefiting from it.

RPR’s findings help identify where the benefit may be showing up. Seventy-one percent named saving time as AI’s top value. Sixty-eight percent said AI saved them at least one hour per week, and 34% said it saved four hours or more. Over a four-week month, that can mean at least four hours returned to many users—and 16 hours or more for about one-third of respondents.

Where is that time coming from? RPR says agents are using AI to draft emails, write listing descriptions, summarize market trends and maintain consistent social media content. These tasks reward speed, organization and clearer presentation.

The early return on AI may therefore be less about instantly closing more transactions and more about reducing routine workload, responding faster and creating more time for prospecting and client service.

Consumers are also changing. A [2025 Realtor.com survey](https://www.realtor.com/research/ai-and-housing-survey-2025/) of 1,000 U.S. adults interested in buying or selling found that 82% were using AI for housing-market information. Yet real estate agents still ranked as the most trusted and accurate source.

That is encouraging, but it also raises the standard. Clients may arrive with an AI-generated answer already in hand. The agent’s value is no longer just having information. It is knowing whether that information fits the client, the property, the market and the moment.

That is where judgment becomes decisive. RPR found that 63% of respondents named accuracy as a concern, 49% cited compliance or legal issues, and 47% worried about misinterpreting market data.

[NAR reminds REALTORS®](https://www.nar.realtor/legal/hot-topics-for-brokers) that AI output is not always accurate and that their duties under Articles 2 and 12 of the Code of Ethics still apply to representations and communications.

Brokers and agents should measure AI monthly, but not merely by counting prompts. Measure hours saved, response time, follow-up consistency, corrected errors and whether the final recommendation helped the client.

At AskFletch, that is why we compare what the agent recommends, what AI recommends and what the agent’s final judgment should be.

The real question is not, “How often did I use AI this month?” It is, “Did AI help me make a better decision—and did I remain responsible for it?”

AI can provide the answer. The REALTOR® must still choose what to do with it.